Joe Nicassio, Long Beach CA

Marketing Strategist & Entrepreneurial Mentor

            Joe Nicassio designs marketing campaigns and writes direct response copy, specializing in overcoming unique marketing challenges.  Clients like Joe because he customizes and tailors his approach to meet their special needs. He is especially talented at converting complex concepts into clear, understandable language.

            Before Joe writes one word of copy, Joe thoroughly researches the marketplace, to get inside the mind of the prospective buyer. He may interview you and your top sales people to elicit strategies that are already working.  He may interview some of your customers, in order to understand the pleasures and pains that motivate a buying decision. After Joe has a truly empathetic understanding of your customers’ mentality, then, and only then, will he begin to write for your project.  This process is not exactly the fastest process, however, when he uses this approach, the results are truly remarkable.

            Currently, Joe is the Marketing Director for Pit Stop, Inc. He wrote the business plan and marketing plan that successfully funded the design, engineering, manufacturing, packaging, merchandising, distribution, and initial promotion of a new product, from concept to fruition. 

            As the Brand Manager for Guerrilla PR, Joe was in partnership with best-selling author and publicist Michael Levine, and learned the publicity business in-depth.

            Joe is trained as a Master Practitioner in Neuro-Linguistic Programming (NLP), and has had the opportunity and good fortune to personally be mentored by America’s finest marketing practitioners, including Jay Abraham, Joe Sugarman, Dan Kennedy, Tom Hopkins, Scott Bailey, Michael Levine, and many others.  Joe has taken all that he has learned from these masters, and combined the best of the best wisdom into his own distinctive style of marketing.

            Although Joe has the ability to apply many advanced marketing methods, he only applies those methods after grounding his projects with sound marketing fundamentals and principles. 

            Joe is the author of “How To Create A Successful Website”, available from Newsmax.com.  He is the President of Rapid Results Marketing, Inc., a full service marketing agency.  Joe is a Past Area Governor for Toastmasters International.

To obtain samples or to discuss fees and possible direct response assignments, contact Joe Nicassio, Phone (562) 961-3976  Email joe@rapidresultsmarketing.com